Manipulation in X (Twitter) Ads Revenue Sharing: Suspension in Nigeria
In the dynamic landscape of social media, platforms like Twitter, formerly known as X, have evolved to offer users new opportunities. Recent months have witnessed the introduction of a revenue share system, allowing users to earn monthly payments based on their X activity and certain conditions. While this presents a promising avenue for user monetization, it’s imperative to examine the ethical challenges intertwined with X’s Ads Revenue Sharing, particularly negative cultural exploitation, focusing on post-election effects among Nigeria’s Yoruba and Igbo ethnic groups.

X’s Revenue Share System: A Dual Perspective
On one hand, X’s revenue share system signifies a shift towards user empowerment, providing an additional income stream for content creators. However, on the other hand, it raises ethical concerns when exploitative practices intersect with cultural dynamics, potentially exacerbating societal divisions.
Eligibility Criteria for X’s Revenue Share System:
To participate in X’s revenue share system, users must meet specific criteria:
- Blue Tick Verified or Certified Account.
- At least 15 million views in the last 3 months.
- 500 followers.
Upon meeting these requirements, users can activate monetization from their accounts.
Earning Potential and Benefits:
The amount users can earn depends on various factors:
- Tweet Views.
- Follower Count.
- Content Type.
According to Twitter data, users meeting the minimum requirements can earn $50 to $75 per month, with potential for higher earnings based on follower count and content quality.
Benefits for Users and Twitter:
- Users: The revenue share system provides a new income stream, especially beneficial for creative users with high-quality, popular content.
- X: It attracts and retains users by offering a way to monetize their work, encouraging content creation and platform loyalty.
The Future of X’s Revenue Share System:
X envisions continued development, making the system more accessible and creating additional opportunities for users to earn money. There’s speculation about expanding eligibility criteria, potentially making X more attractive for a broader user base.
Ethical Considerations: From Monetization to Cultural Sensitivity
While the revenue share system opens avenues for user earnings, the ethical dimension becomes crucial. The exploitation of cultural differences, especially in the aftermath of elections, raises serious concerns.
Negative Cultural Exploitation:
- Divisive Messaging: Users amplify tensions between the Yoruba and Igbo, contributing to social disharmony.
- Stereotyping and Generalization: Cultural exploitation perpetuates biased views, fostering misunderstanding and prejudice.
- Faux Controversies: Intentional creation of controversies based on cultural nuances risks deepening societal divides.
- Manipulation of Historical Grievances: Users exploit historical tensions to create urgency or relevance in messaging.
Impact on Society:
- Social Discord: Negative cultural exploitation undermines societal unity, affecting relationships at various levels.
- Erosion of Trust: Misuse of cultural elements erodes user trust in social media platforms, impacting the perceived safety of communication spaces.
- Political Tensions: Exploiting cultural differences exacerbates post-election tensions, hindering genuine dialogue and understanding.
Conclusion:
Twitter’s revenue share system holds promise for users and the platform itself, but its potential is entwined with ethical challenges, particularly in the realm of cultural exploitation. As we navigate this evolving landscape, responsible user practices, transparency in revenue sharing, and community engagement become imperative. It is a delicate balance, ensuring that the benefits of user monetization do not come at the expense of cultural sensitivity and societal harmony. The future of X’s revenue share system hinges on the platform’s commitment to ethical evolution and user well-being.